Big Stik Is there any angler alive who doesn’t get thrilled by the experience of heart-stopping topwater action? But until now, there’s been no one-size-lures-all-lunkers surface bait, a lure equally adept at catching outsized largemouths, big stripers, exotic peacock bass and a multitude of saltwater species. That will change with the release of IMA’s new [...]
Archive for July 10th, 2009
Flit 100 (BABY Flit) Just as we’ve created a double-barreled approach to the Roumba, IMA has also decided to give anglers — and fish — two choices with respect to the Flit Jerkbait. Here comes the Baby Flit, a slightly shallower diving jerkbait that’s not just for springtime. Savvy anglers will have one tied on [...]
IMA has three new lures that will make their international debuts at ICAST. Two of them are modifications of our past successes. The third is a category-defying big fish magnet that will be the “must have” purchase for any topwater aficionado. Rattling Roumba



